DAVID WEINSTEIN

David+Weistein
 

David Weinstein is Emeritus Professor of Marketing at INSEAD. His teaching, research and consulting focus have been on Business to Business marketing in the specialty and commodity chemical industries, the steel industry, packaging, the high technology sector, the automotive market, the mining industry, the financial sector, the oil exploration services businesses, medical instruments and diagnostics, and other B2B areas.

He has also been consulting to organisers of Tennis Grand Slam tournaments. David has published numerous case studies in his areas of interest, and co-author of INDUSTRAT: The Strategic Industrial Marketing Simulation. His publications can be found in the Journal of Business, Journal of Marketing, Management Science, Multivariate Behavioural Statistics and other professional research journals. David was a member of the editorial board of the Journal of Marketing and Industrial Marketing Management. He is currently completing a case on in the use of sponsorship by one of the major sponsors of the Rio 2016 Summer Olympic Games.

At INSEAD, David Weinstein taught in the core and elective courses in the MBA, Executive MBA and executive programmes, on both France and Singapore. He was director the Advanced Industrial Marketing programme, aimed at senior executives and directed numerous customised senior executive development programmes. David served several terms as chair of INSEAD’S marketing area. He was Visiting Scholar at Harvard Business School in 1977-1978, visiting professor at Stanford Business School in 1982-1984 and the Henry Sweetbaum Chair of Distinguished Visiting Professor at the Wharton School 1993-4. He continued for several years as Visiting Professor at Wharton, acting co-academic director of the Industrial Marketing Strategy at the Wharton’s Aresty Institute. He spent the recent winters in Florida, teaching in the Spanish Speaking GEMBA Programme at The University of Miami.

Dvaid earned his PhD in Business Administration at Columbia University in New York City and he is a Graduate of the Hebrew University of Jerusalem in Economics and Mathematical Statistics. He won numerous teaching and best course awards for MBA, Executive MBA and executive education programmes in all schools he taught in, teaching in English, French, Spanish and Hebrew.